What is trademark?
A trademark is an easily recognizable symbol, phrase, word, or design that represents a specific product or service. It serves as a unique identifier, legally distinguishing a product or service from others in the market and ensuring consumers associate it with a particular source of brand.
- Distinctive Identifier: can include logos, slogans, brand names or even sounds and colors.
- Legal Protection: rights to use the mark and protects it from unauthorized use by others.
- Build Brand recognition: help establish trust and loyalty by making your brand easily recognizable to customers.
Benefits of registration:
- Protect your brand identity. prevents counterfeiters or competitors from copying your product or creating confusion with a similar mark.
- Builds consumer trust. helps customers distinguish genuine products or services from fakes, ensuring they receive quality associated with your brand.
- Provides exclusive rights. registration gives you the sole right to use the trademark in connection with the goods or services it represents
- Enhances business value. a trademark is a valuable intangible asset that can increase your business’s market value and reputation
- Global recognition. with proper registration your trademark can be protected across multiple countries
Do I Need a trademark for My Business?
No one knows how their business will be received by the public, but if you believe in your brand, the answer is yes.
It would be terrible to invest time, money, and even years into building a name logo, tagline, packaging, etc., only to learn the name is taken.
Without a trademark, your brand might be vulnerable to imitation, leading to confusion in the market. registering a trademark provides peace of mind and reinforces your ownership over your brand identify.
If you’re ready to protect your brand, Booboo accounting can assist you with trademark registration and management.
How Long Does It Take to Get Approved?
The time it takes to get a trademark approved in Canada depends on several factors, including the accuracy of your application and whether any objections or oppositions are raised.
Once you submit your application, expect the process to take from six months to 9 months.
In a more complicated case like the one mentioned above, the process can linger or years.
After your application is denied, you will have to decide if you want to fight or go in a different direction. This is why it is important to do a search when you are thinking about building a brand.
Fixed Fees. Fair Fees
The cost of registering in Canada depends on government fees and any additional fees for professional services. below is a breakdown of typical costs:
- Government Fees:
filing and registration fee
- Professional Fees:
search and application fee
Most of our services for Canadian trademarks are provided on a fixed fee basis (ie. a fixed cost, provided to you in advance). With our model, we quote you a fixed fee up front for a particular service and we live by it. Our clients love the certainty of knowing what the fees for Canadian trademark applications will be, and we like the fact that we are incented to be efficient and effective (and not, as in the traditional model, rewarded for being slow and inefficient).
Our team do not guarantee that we charge the lowest fees for Canadian trademark. What we do guarantee is great service, great value and your complete satisfaction.
Why Choose Our Services?
Because good advice is worth paying for. booboo accounting service INC will save you time, grief, and likely money by advising you on how to draft and file the best possible application. A well drafted trademark application will ensure you get the best protection for your rights, and build the most value in your brand. In addition, we will tell you straight up if we recommend against filing a particular application – we do not want to waste your money on unnecessary filings.